Craigslist Redesign
My Role
UX Designer
Programmer
Process
Paper prototyping
Balsamiq prototyping
High-fidelity prototyping
User testing
Heuristic evaluation
Iteration
Tools
Paper and Pencil
Balsamiq
Adobe Flash Builder
For this project we had to choose a real world device or computer interface and complete an iterative prototyping process to improve it.
I chose craigslist's website to redesign, because of its outdated design that has major usability issues.
I began this process by paper prototyping and testing it on two users.
From the feedback of the users and seeing how they interacted with the prototype I wrote up about 12 Usability Aspect Reports of problems.
Next, I moved on to the next stage of iteration, using Balsamiq.
I knew my iterations were improving as my Usability Aspect Reports became fewer with each user I tested.
The final iterative stage was created in Flash Builder. It attempts not to violate any of Nielson's 10 Usability Heuristic.
You can see the full Flash prototype here